Effective advertising for luxury yacht charter marketing firm displays their fleet and popular destinations with a Mediterranean flair.
Today we feature the most recent advertising spread created for Churchill Yacht Partners and featured in the Charter Index Guide, a very popular publication amongst industry specialists such as charter professionals.
- The ad showcases a few select yachts that are being promoted for the Med charter season and highlights their most important characteristics.
- It gives a Mediterranean flair through the use of vibrant photography of popular destinations such as Venice, Cinque-Terre, the Côte d’Azur, Croatia and Greece.
- Intelligent use of space allows for a complete listing of their fleet with key specs.
- QR codes allow readers with smart phones to get more information on a particular yacht by visiting their individual websites.
This advertisement is part of Churchill’s coherent marketing strategy to promote their yachts for the Med yachting season and it works well with other pieces such as their Mediterranean postcard.
For questions or information on advertising and design projects, please contact:
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