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Entries in USSA (3)

Thursday
Jun282012

How to promote the US yachting industry?

The US Superyacht Association has been working with Studiorod to create and strengthen their brand over the last couple of years. Most recently they have focused their efforts on a new campaign “Come Sea U.S.” to promote the yachting industry in the United States. This post features their latest full page advertisement.  

  • The ad invites readers to the US through beautiful US related images, and a light American flair.
  • It promotes the yachting industry and the jobs it represents, from shipyards with projects underway, to the work of industry professionals.
  • An integrated QR code takes readers to the Come Sea U.S. home page for additional details.
  • The travel inspired design uses fun graphic elements that tie together with other pieces of their marketing, like their Membership Directory

For questions or information on advertising projects: 
natalia@studiorod.com  |  www.studiorod.com
Like us on Facebook: www.facebook.com/studiorod

Friday
Feb172012

The USSA introduces new 76-Page Membership Directory, a solid guide to the US Superyacht Industry.

The US Superyacht Association has recently grown and increased membership tremendously, and as part of their new promotional efforts, we have worked with them to create their first full printed directory. The 76-Page book is a practical guide to the US Superyacht Industry and features editorial pages, industry advertisers and a complete membership directory. 

The piece is attractive and cleanly designed, while the clearly divided sections offer easy access to information and plenty of useful tips for US-bound yachties.

We’ve made the brochure available online by publishing as a flip-book providing additional exposure to the organization, its members and its advertisers.

For questions or information on any design projects, please contact: 
natalia@studiorod.com  |  www.studiorod.com
Please like us on Facebook: www.facebook.com/studiorod

Monday
Apr042011

A new trifold brochure for a well known yachting organization helps revamp their image and presence in the marine industry.

The US Superyacht Association’s brochure was created to promote new and existing memberships. The USSA, as it’s commonly known, is an organization focused in promoting and becoming the voice of the superyacht industry in the United States.

The large trifold brochure presents the organization formally and speaks of the high level of dedication and professionalism of the management and members alike. The brochure has provided the foundation for their branding which will be carried through to other pieces such as their upcoming website.

Folding down to a convenient 6x11, the piece is easy to handle and affordable to mail, and the 6-panels provide ample space to present the Association.

For questions or information on any design projects, please contact:
natalia@studiorod.com  |  www.studiorod.com