Custom drawn location maps help your readers focus on a destination.

AFTER: Custom vector maps show specific locations of interest

BEFORE: Maps downloaded from the web show lots of details but miss out on highlighting key properties. Weston map data © 2012 Google. Brickell map data © 2012 Google, Sanborn.

A custom drawn map is more than a pretty picture, especially when you’d like to help your audience focus on a specific destination or location.

If the location you’d like to show is big (a city, for example), an illustrated map can include the most important roadways and points of reference and omit those that are unnecessary.

This has become useful in many industries and we frequently create custom vector maps for areas that range from a small city block, to a group of Islands, in order to help audiences visualize destinations.

Full navigation maps in your GPS can help you “get there” with precision, while an illustrated map, can give a reader a sense of overall location, without overwhelming detail. As an added bonus, an illustrated map can be “branded” in style, color and overall look, so that it becomes a unique an integral part of your business’ proposition and not just “something downloaded from the web”.

Vector maps can be fully edited, which makes them extremely practical visual solutions.

In real estate this can be of extreme value as it allows an agent, firm or developer to showcase the location of specific properties. KoRes Corp, a well known Florida-based real estate company, has understood this and have begun to include custom maps in their Premium Property Brochures, such as the two examples on this post, highlighting featured developments in Brickell, as well as commercial suites in Weston.

For questions or information on custom illustration and map projects, or to view zoomed-in map versions, please contact:
natalia@studiorod.com  |  www.studiorod.com
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Real Estate advertising design for Property Management specialist in luxury Spanish publication.

Florida-based real estate specialist “Property Management Desk” has unveiled a new full page advertisement that will print in the luxury Spanish magazine CATA, a high-end publication geared to wine connoiseurs.

The ad headline translates:
“We take care of every detail, so you may enjoy your property without worries.”

The unconventional close up image of a beautiful red rose provides a striking visual that speaks of the importance of taking care of the small details of life, just like PMD takes care of every aspect of property management. We have a few more ideas along these lines and hope to develop the full campaign in the months to come. 

For questions or details on any advertising or real estate marketing projects, please contact: 
natalia@studiorod.com  |  www.studiorod.com
Please like us on Facebook: www.facebook.com/studiorod

The new real estate website for the Red Stag Sanctuary is inspired in the “ultimate country lifestyle” that the team offers in this Central Florida development.

The Red Stag Sanctuary is a new development in Central Florida who came to us via Nauticom Communications for their branding which has ranged from logo design, to the production of luxury brochures and the creation of their beautiful and practical website.

The development’s website is inviting and evocative of the ranch and country lifestyle that Red Stag offers to owners and future residents. The site is also very easy to navigate and features an interactive site plan showing details on all the available lots, great animal and land photography, and an integrated blog where owners and realtors will be able to post their own news and updates easily and conveniently.

With an undeniable early success, the number of visitors to www.redstagsanctuary.com is constantly increasing as are the web based requests for information.

For questions or information on any design projects, please contact: 
natalia@studiorod.com  |  www.studiorod.com

A new informative Real Estate and Investment newsletter design for KoRes Corp.

The new publication created for KoRes Corp features a clean design and interesting articles from local Real Estate news, to investment opportunities. A great way to stay in touch with customers periodically. The 8.5 x 11 piece folds to 8.5 x 5.5 for easy direct mailing, and can be efficiently adapted for use by various brokers within the firm.